Calculate email open rate.
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Email Click Rate Calculator
Quick answer
If unique clicks are 450 and delivered emails are 10,000, the email click rate is 4.5%.
Enter your values
Email Click Rate
4.5%
Expressed as a percentage of the relevant total.
Low
Email Click Rate
4.5%
Unique clicks
450
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See how the result changes
Each table re-runs this calculator with one value changed and everything else left as it is.
Email Click Rate by unique clicks
If unique clicks goes from 450 to 675, email click rate changes from 4.5% to 6.75% (+50%).
| Unique clicks | Email Click Rate |
|---|---|
| 225 | 2.25% |
| 338 | 3.38% |
| 450start | 4.5% |
| 675 | 6.75% |
| 900 | 9% |
Email Click Rate by delivered emails
If delivered emails goes from 10,000 to 15,000, email click rate changes from 4.5% to 3% (−33%).
| Delivered emails | Email Click Rate |
|---|---|
| 5,000 | 9% |
| 7,500 | 6% |
| 10,000start | 4.5% |
| 15,000 | 3% |
| 20,000 | 2.25% |
DIGITAL MARKETING GUIDE
A quick guide to Email Click Rate
Use it to get an accurate email click rate in seconds — free, with no sign-up.
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See your email click rate the moment you enter your numbers.
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How to Use the Email Click Rate Calculator
1
Enter Unique clicks
Provide your unique clicks.
2
Enter Delivered emails
Provide your delivered emails.
3
View Your Results
Get your email click rate instantly, calculated on our server.
What is Email Click Rate?
This digital marketing tool works out your email click rate instantly, so you don't have to do the math by hand.
“One quick calculation, so you always know your email click rate before you decide.”
What Affects Your Email Click Rate
Your email click rate depends on the values below.
Unique clicks
Changing your unique clicks changes your email click rate.
Delivered emails
Changing your delivered emails changes your email click rate.
Example Result
Here's what you can expect from an email click rate calculation:
- Unique clicks
- 450
- Delivered emails
- 10000
- Email Click Rate
- 4.5%
Frequently Asked Questions
- How does unique clicks affect email click rate?
- If unique clicks goes from 450 to 675, email click rate changes from 4.5% to 6.75% (+50%).
- How does delivered emails affect email click rate?
- If delivered emails goes from 10,000 to 15,000, email click rate changes from 4.5% to 3% (−33%).
- How to calculate email click rate?
- Fill in unique clicks and delivered emails in the Email Click Rate Calculator above and your email click rate is calculated instantly. Change any value to see how the result responds.
- What does an example email click rate calculation look like?
- If unique clicks are 450 and delivered emails are 10,000, the email click rate is 4.5%.
- Is this calculator free to use?
- Yes — every calculator on this site is completely free, with no sign-up or account required.
- How accurate is this calculator?
- It uses the standard formula and calculates on our server for every request, so results are precise for the values you enter.
- Is my data saved anywhere?
- No. Nothing you enter is stored or sent anywhere unless you choose to share a link with your values included.
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