Calculate reach for market in retail.
Retail — Market: Retention Calculator
Quick answer
For Retail — Market: Retention Calculator: if market achieved is 45 and market total / possible is 60, the retention is 75%.
Enter your values
Retention
75%
Expressed as a percentage of the relevant total.
High
Retail — Market: Retention: 75%, High. Scale from 0 to 100 with 3 bands: Low 0 to 33.3333, Moderate 33.3333 to 66.6667, High 66.6667 to 100.
High
Your Retail — Market: Retention of 75% falls in the “High” band. That is a little past the comfortable zone, so keep an eye on it.
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See how the result changes
Each table re-runs this calculator with one value changed and everything else left as it is.
Retention by market achieved
If market achieved goes from 45 to 67.5, retention changes from 75% to 112.5% (+50%).
| Market achieved | Retention |
|---|---|
| 22.5 | 37.5% |
| 33.8 | 56.33% |
| 45start | 75% |
| 67.5 | 112.5% |
| 90 | 150% |
Retention by market total / possible
If market total / possible goes from 60 to 90, retention changes from 75% to 50% (−33%).
| Market total / possible | Retention |
|---|---|
| 30 | 150% |
| 45 | 100% |
| 60start | 75% |
| 90 | 50% |
| 120 | 37.5% |
A quick guide to Retail — Market: Retention Calculator
Use it to get an accurate retention in seconds — free, with no sign-up.
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See your retention the moment you enter your numbers.
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How to Use the Retail — Market: Retention Calculator
Enter Market achieved
Provide your market achieved.
Enter Market total / possible
Provide your market total / possible.
View Your Results
Get your retention instantly, calculated on our server.
What is Retail — Market: Retention Calculator?
This retail tool works out your retention instantly, so you don't have to do the math by hand.
“One quick calculation, so you always know your retention before you decide.”
What Affects Your Retention
Your retention depends on the values below.
Market achieved
Changing your market achieved changes your retention.
Market total / possible
Changing your market total / possible changes your retention.
Example Result
Here's what you can expect from a retail — market: retention calculator calculation:
- Market achieved
- 45
- Market total / possible
- 60
- Retention
- 75%
Frequently Asked Questions
- How does market achieved affect retention?
- If market achieved goes from 45 to 67.5, retention changes from 75% to 112.5% (+50%).
- How does market total / possible affect retention?
- If market total / possible goes from 60 to 90, retention changes from 75% to 50% (−33%).
- How to calculate retail — market: retention calculator?
- Fill in market achieved and market total / possible in the Retail — Market: Retention Calculator above and your retention is calculated instantly. Change any value to see how the result responds.
- What does an example retail — market: retention calculator calculation look like?
- For Retail — Market: Retention Calculator: if market achieved is 45 and market total / possible is 60, the retention is 75%.
- Is this calculator free to use?
- Yes — every calculator on this site is completely free, with no sign-up or account required.
- How accurate is this calculator?
- It uses the standard formula and calculates on our server for every request, so results are precise for the values you enter.
- Is my data saved anywhere?
- No. Nothing you enter is stored or sent anywhere unless you choose to share a link with your values included.
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