Calculate gross margin.
Markup Calculator
Quick answer
If cost is ₹800 and selling price is ₹1,200, the markup is 50%.
Markup formula: Markup (%) = (Selling price − Cost) ÷ Cost × 100.
Enter your values
Markup
50%
How much has been added on top of the base cost, shown as a percentage of that cost.
Moderate
Markup
50%
Cost
₹800
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About the Markup Calculator
Markup is the percentage you add to the cost of a product to reach the selling price. Enter the cost and the selling price to see your markup. For example, a cost of ₹800 and a price of ₹1,200 is a 50% markup.
Retailers and manufacturers use markup to set prices, while margin shows the profit as a share of the price.
Markup formula
Markup (%) = (Selling price − Cost) ÷ Cost × 100
Things to keep in mind
- Markup and margin are different: a 50% markup gives a margin of only 33.3%.
- Set the markup high enough to cover overheads as well as the cost of goods.
- Check competitors' prices before settling on a markup.
See how the result changes
Each table re-runs this calculator with one value changed and everything else left as it is.
Markup by cost
If cost goes from ₹800 to ₹1,200, markup changes from 50% to 0% (−100%).
| Cost | Markup |
|---|---|
| ₹400 | 200% |
| ₹600 | 100% |
| ₹800start | 50% |
| ₹1,200 | 0% |
| ₹1,600 | −25% |
Markup by selling price
If selling price goes from ₹1,200 to ₹1,800, markup changes from 50% to 125% (+150%).
| Selling price | Markup |
|---|---|
| ₹600 | −25% |
| ₹900 | 12.5% |
| ₹1,200start | 50% |
| ₹1,800 | 125% |
| ₹2,400 | 200% |
A quick guide to Markup
Use it to get an accurate markup in seconds — free, with no sign-up.
Instant results
See your markup the moment you enter your numbers.
Free, no sign-up
Every calculator here is free to use, with no account required.
Accurate & transparent
The same standard formula runs on our server for every calculation.
How to Use the Markup Calculator
Enter Cost
Provide your cost.
Enter Selling price
Provide your selling price.
View Your Results
Get your markup instantly, calculated on our server.
What is Markup?
This finance tool works out your markup instantly, so you don't have to do the math by hand.
“One quick calculation, so you always know your markup before you decide.”
What Affects Your Markup
Your markup depends on the values below.
Cost
Changing your cost changes your markup.
Selling price
Changing your selling price changes your markup.
Example Result
Here's what you can expect from a markup calculation:
- Cost
- 800
- Selling price
- 1200
- Markup
- 50%
Frequently Asked Questions
- How does cost affect markup?
- If cost goes from ₹800 to ₹1,200, markup changes from 50% to 0% (−100%).
- How does selling price affect markup?
- If selling price goes from ₹1,200 to ₹1,800, markup changes from 50% to 125% (+150%).
- How to calculate markup?
- Fill in cost and selling price in the Markup Calculator above and your markup is calculated instantly. Change any value to see how the result responds.
- What does an example markup calculation look like?
- If cost is ₹800 and selling price is ₹1,200, the markup is 50%.
- Is this calculator free to use?
- Yes — every calculator on this site is completely free, with no sign-up or account required.
- How accurate is this calculator?
- It uses the standard formula and calculates on our server for every request, so results are precise for the values you enter.
- Is my data saved anywhere?
- No. Nothing you enter is stored or sent anywhere unless you choose to share a link with your values included.
Customize this calculator
Pick a look, copy the code, and this Markup calculator — with its inputs and results — runs on your own website.
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Live preview
Full widthThe same inputs, result and chart as the calculator above, styled with your choices.